HER STORY ⟡ Jessica Brubaker
Today, we are meeting Jessica Brubaker, founder of Forme Chiro + Wellness!
Why I started:
I started Forme Chiro + Wellness because I saw a gap in how women’s health and wellness was being approached in the chiropractic space. Too often, I see care being rushed, with cookie-cutter treatments being given to everyone & a sole focus of chasing pain symptoms. I wanted to create a space where women feel truly heard and cared for—a place that blends evidence-based chiropractic care with education, movement, and fitness to address not just symptoms, but the whole person. My goal has always been to empower women with the tools they need to feel strong, supported, and confident in their bodies.
What I love about being a business owner:
I love that I get to design a practice that reflects my values—slowing down, creating personalized care, and meeting women where they’re at. Being a business owner allows me to put connection and quality time above all else. It’s deeply fulfilling to see women walk away not only with less pain but also with more knowledge, confidence, and trust in their bodies.
What type of impact do you hope to have on those you meet and/or who purchase your products?
My hope is that every woman I work with leaves feeling more confident, more capable, and more connected to her body. Whether that’s through better movement, pain relief, or simply learning more about how her body works, I want women to walk away knowing they’re not broken, they’re capable, and they deserve individualized care. My ultimate goal is to help women move well, feel well, and live with more energy and ease.
Who or what inspires you?
Truthfully, I'm inspired to do this work because I feel the chiropractic profession needs to change, to be better. I absolutely love working with women and helping them feel safer & stronger in their bodies. On a broader level, I think seeing first-hand how the body heals itself, how it adapts, heals & grows when given the right support is so inspiring and motivates me to keep learning and evolving as a practitioner.
What does BEAUTY mean to you?
Lately, I think beauty is having confidence in your own skin. It’s the quiet strength of showing up for yourself, listening to your body, and taking care of it with love. Beauty isn’t about perfection, it’s about authenticity, health, and feeling good in who you are.
What is your favorite piece of advice you've ever received or favorite quote?
You can never fail if you never quit, I feel like that’s become my personal mantra since I started this business but I also think it's speaks to many women who are working through their own health or fitness journey. There may be times when you can't give it 100% or seasons of life when priorities shift, but even through that if you just stay consistent you'll always reach your goals.
What advice would you give your past self just starting your business?
I would tell myself to trust my gut more and worry less about doing things the “traditional” way. Also, this is advice for past and present me, but that everything doesn’t need to be perfect to move forward. Just start, and let yourself grow along the way.
What would you like our Beauty Boost members to know?
I’d love for your members to know that caring for your body doesn’t have to be complicated or overwhelming. Small, consistent steps, whether it’s through movement, chiropractic care, or lifestyle choices, make a huge impact over time. You don’t have to have it all figured out, and you don’t have to do it alone. With the right support and guidance, you can feel strong, capable, and truly at home in your body.
Website: www.formechiro.com
IG: @formechiro
phone: 2812417355
email: drjessbrubaker@gmail.com
